Kinokawa City is located in the northern part of Wakayama Prefecture. Agriculture is thriving here, with strawberries and peaches grown. As a result, strawberry wine and peach jam are local specialties. Ayu sushi, made with wild ayu fish raised in the clear waters of the Kishi River, is also famous. The city is also popular with families, with many leisure facilities, including hiking trails like the Yuriyama Promenade and Ryumonzan, and outdoor facilities like Highland Park Konagawa and Hosono Gorge Campground. Hiraike Pond, where birdwatching can be enjoyed, is also popular. The city's famous summer festival, "Let's Love Kinokawa!", is a popular event, attracting large crowds with fireworks, stage events, and other activities.