Matsushige Town in Itano County, Tokushima Prefecture, is crossed by various rivers. Its delta shape led to land reclamation. The area's name comes from the large number of pine trees planted there. Agriculture and fisheries are the main industries of the town. The town also focuses on manufacturing, further revitalizing the industry. The area is home to Tokushima Airport, a major air transportation hub. It also houses a highway terminal, serving as a major transportation hub for the entire prefecture. It is used by many people from outside the prefecture, as well as local residents. Tourist attractions in the area include Tokushima Tsukimigaoka Seaside Park and Tsukimigaoka Tent Village.